Recent Client Work

Real partnerships. Real strategy. Real growth.

Social Media Marketing & Content Creation

Union Square Donuts

I worked with Union Square Donuts to elevate their digital presence with creative social content and strategic posting plans that reflect the personality of the brand and engage their audience. My role included content creation, visual storytelling, and helping shape a consistent and inviting brand voice online, showcasing the craftsmanship and local flavor that make them a Boston favorite.

A baker is pouring yellow custard over chocolate glazed eclairs on a cooling rack in a bakery kitchen.

A pink cocktail with a dried lemon slice garnish, surrounded by a bowl of marshmallows, a bowl of colorful sprinkles, a box of assorted donuts in the background, a glazed donut partially visible in the foreground, and a plate of white frosting on the

Assorted decorated donuts with various toppings and colors on a tray.

Two donuts with pink glaze and purple sprinkles placed on a white surface, accompanied by sprigs of purple flowers and dried wheat stalks.

Cookies with cream cheese filling, coated in white icing and crushed cookies, with a rolling pin covered in flour on a white surface.

Two vanilla cupcakes with chocolate drizzle and coffee beans on top, placed on crumpled white paper with scattered coffee beans and cinnamon sticks around them.

A sprinkled donut topped with mini marshmallows on Union Square Donuts branded paper, with a cup of hot chocolate in a Union Square Donuts cup in the background.

Pastry chef piping dough into spiral shapes on a baking sheet preparing churros.

Two donuts with blue and green sprinkles, surrounded by pink and white flowers and green foliage on a white background.

Marketing Manager & Recipe Developer

Seattle Elderberry

At Seattle Elderberry, I led content development and marketing initiatives for their line of organic elderberry syrups. I created engaging recipes and educational content (like blog posts about creative elderberry uses), and helped share product stories in ways that highlighted both the brand’s mission and the lifestyle benefits of their products.

Three mini sponge cakes topped with whipped cream and strawberry jam on a white ceramic serving plate.

A hand pouring dark elderberry syrup from a bottle into a shot glass with elderberry syrup branding, with two elderberry syrup bottles in the background on a gray surface and gray textured wall.

A bottle of elderberry syrup with honey and herbal supplement next to a glass mug filled with oatmeal topped with chocolate chips and oats, all on a blue textured surface.

A bottle of Fever-Tree premium ginger beer, a bottle of elderberry syrup with honey herbal supplement, a bunch of fresh mint leaves, and sliced lemon wedges arranged on a wooden surface with sunlight and shadow.

A glass of green juice surrounded by fresh vegetables including lemon slices, kale, Swiss chard, beet, and microgreens.

Close-up of a large tray of homemade granola containing oats, pecans, pumpkin seeds, and dried cranberries on a baking sheet lined with foil.

An overhead view of a bottle of elderberry syrup labeled 'Honey,' five small bowls containing various sauces or liquids, and a small dish with salt and pepper on a wooden surface.

Two dark bottles of elderberry herbal supplement syrup with labels indicating honey flavor and maple flavor, placed on a white surface.

Fresh vegetables including beets, kale, microgreens, and herbs, with a jar of microgreens on the table.

Photography & Content Collaboration

F45 Functional Training Gym

I partnered with F45 for a short-term content project focused on strengthening their online presence through authentic, personality-driven visuals. During my time there, I photographed classes, coaches, and real studio moments to capture the energy, community, and coaching style that set them apart. The goal was to visually reflect each coach’s voice and message so their social platforms felt more personal, engaging, and true to the in-studio experience, while giving them versatile content they could continue using beyond our sessions.